get people's reactions

Essay and design contests are also possibilities,such as a furniture store establishing a prize for student furniture design.Pie-eating,pancake-flipping,oyster-shucking and grape-stomping contests make sense for restaurants.Dentists can hold smile contests,while video rental stores can stage movie trivia quizzes. 2.Newsletters Another good way to promote,particularly for brokers,banks and business consultants,is through newsletters.Newsletter articles demonstrate how much you know about your field and do so in a low key,informative way.They also help keep your company high in the consciousness of your prospects. 3.Demonstrations Demonstrations are an possibility to attract people to your place of business,to show them how to best use your product or service and to establish your credibility.A retail wholesale fish outlet holds cooking demonstrations twice a week,featuring a different restaurant chef each time and attracting substantial crowds.Recipe cards are even given out.Wallpaper demonstrations,fashion shows,gift wrapping,refinishing and computer demonstrations have all worked well for retailers who were selling items associated with them. 4.Seminars Often more appropriate for business to business promoting,seminars are the commercial side of demonstrations.If you hold a seminar,follow these rules for success: 1.Schedule the event at a time that is convenient to most attendees. 2.Be specific in the invitation about when the event begins and ends,who will be there and what the agenda is. 3.Follow up the invitations with personal cell phone calls. 4.Charge for seminar entrance to give it a higher perceived value. 5.Follow up after the event to get people's reactions.
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